ITUNES 11: APPLE RENEWS THE EXPERIENCE OF DIGITAL MUSIC

By -

iTunes 11 was one of the pleasant surprises of the Apple keynote. The menu interface simpler and more intuitive, Facebook integration and dedicated service iCloud.

But what of ‘ iTunes 11 which will be released in October in the wake of iOS 6 (available September 19th)?After nine years of operation of its digital jukebox that has a catalog increased to 26 million shares, Apple generated 20 billion in sales.The media manager for Apple’s iOS and Mac OS X is enriched with a more intuitive interface. It cleans itself.

Rapprochement with the sphere of mobile is undeniable.Witness highlighting images at the expense of the text.The listings and favorite songs are the avatars of artists and albums covers.iTunes removes the sidebar scroll to adopt an interface type “edge to edge”, enriched with a carousel and a grid that displays more however, by default, a quick overview of the content of the albums.

Apple promotes more logical layout, but also the user experience, with first a mini player whose skin is adapted to occupy less space on the screen while simplifying the control of reading.Deep integration of Facebook API also opens the way for social interaction.

It is now possible to “love” songs and share their favorites.A gateway that will be at the expense of Ping, Apple’s social network considered a failure.In addition, iCloud, storage service Apple files in the cloud, is asked to store personal settings and history plays.Is established continuity between computers, tablets, smartphones and media players “the Apple brand.”

Another additional feature: the fact set loop playback of several pieces can be made without going through a playlist or DJ function.It is also question without confirmation from Apple, alignment on Amazon with the iTunes Match service, whose storage capacity tenfold by user, from 25 000 to 250 000 songs.

Integrating a search engine based on Spotlight is not excluded.This update comes as third-party applications, and sometimes better ones abound on the App Store.A way for the Cupertino company, to cut short the momentum of many developers who have sensed the vein.With 350 million units sold since its arrival on the market in 2001, the range of portable iPod is also changing.

If the model is gaining finesse Nano, Touch is like an iPhone 5 without the phone, but with a 4-inch screen, a dual-core A5 processor, the dual channel Wi-Fi, a 5 megapixel sensor and sapphire lens 720p front camera.

He has over 5 years of experience as Online Media and Marketing Consultant, which allow him to enable companies to enhance and meet their Digital marketing goals. He has experience as both in-house and Agency Digital Marketing Experts. Ha has spent the most recent 4 years of his career focusing building Strong terms of Digital Marketing for his clients. In addition to his strengths on Building Brands and Serving Online Marketing strategy for his clients.

Comments are closed.